Influence and Persuasion

Research shows that even with the best products and business practices, effective relationships are required for any business to succeed in the marketplace. It is therefore essential that we are aware how to influence and persuade effectively in a wide range of different situations. Frequently this means influencing a wide variety of people without necessarily having status or authority. This programme enables participants to fully understand how to approach situations more effectively and achieve their desired outcomes whilst maintaining relationships.

Who is it for?

For anyone who requires the skills and techniques to achieve results through influencing
and persuading.

Length of course: 2 days

Course content:
  • Differences between influencing and persuading
  • When to influence and when to persuade
  • The spectrum of influence
  • Confident communication
  • Recognising communication
  • Persuasive styles
  • Delivering a persuasive case
  • Relationship building
  • Using your power
  • Questioning skills
  • Assertiveness

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If you would like to find out more about this training course please register your
interest below.

  • Please provide any additional information that you feel may help us with your course enquiry.